(Leave the) Happy people (out)?

This weeks Which Test Won surprised me—I got is one wrong: "Do Happy, Smiling People Convince More PPC-Driven Traffic to Stick Around & Shop for Awhile?"

A/B Test - PPC traffic

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Adwords Content Networks

“Recent analysis shows that, for advertisers running on both the Search and Content Networks, ads on the Content Network can be as cost-effective as ads on the Search Network.”  (Goolgle Adwords – white paper) Cost effective Advertising You can choose where to advertise and at the same time optimize for conversions with qualified leads. SEO [...] Read more »