Strategy | Nathaniel Stott

Stott reSearch: Home > Blog > Archives for Strategy

Humble (self) promotion

Written by Nathaniel Stott on May 1, 2010

"Isn’t calling attention to yourself… wrong?"

In an interesting discussion Jonathan Morrow takes a look at the humble and shy Susan Boyle. What is your dream? "No one is laughing now!" You too can realise your dreams, just take a moment to think, a moment to plan and set your goal.

SolarVlinder

Written by Nathaniel Stott on April 26, 2010

SolarVlinder site now live. Also on Twitter SolarVlinder. TV Pitch for Design and creativity.

Why is Adwords not as attractive as search engine optimization (SEO)? Is it really Conversion which makes the difference?

Written by Nathaniel Stott on December 12, 2009

Adwords is hugely popular, it is quick and easy to setup, traffic increases are rapidly measured on a wide selection of words. Anyone can get started in just a few minutes. Yet in spite of significant budget allocation, results indicate that SEO is more effective. The top 3 links in the search engine results (SERP [...]